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Harnessing the Power of the Cloud for Business Optimization
As businesses struggle to recovery, they need to create business strategies that are resilient and sustainable.
Because the world is more fluid, unpredictable, and less stable than ever, the cloud represents a resilient business strategy that is sustainable.

 

Business optimization is the process of making your operations more efficient and cost-effective. Moving to the cloud enables these improvements to happen easily and with great flexibility.

For enterprise organizations, being in the cloud provides them with the ability to scale up their infrastructure quickly, without setting up an additional in-house hardware. It’s not only fast, but it reduces the cost associated with development.

Employees can access files using Smartphones, laptops, and tablets while you reduce operational costs, boost speed, and improve accuracy.

That’s just the beginning. But still, we’re just scratching the surface of what the transformational “supernova” known as the cloud can do for your business.

Moving to the cloud is not a cure-all solution that is going to solve all your optimization and business continuity challenges. Sure, there will be great benefit in simply migrating your IT infrastructure to the cloud, but to fully benefit from this game-changing technology, leaders have to seek out the cloud solution that is optimized for their unique needs. Not all companies are created equal, and neither are clouds.

Cloud Optimization is about delivering business efficiency to your organization. Leaders need to target objectives, look towards future trends, and make predictions as best they can. These insights help IT operations make better cloud decisions and accelerate business innovations that will impact the future of your company. Remember, it’s not just a matter of surviving the years ahead. The goal is to thrive and, ideally, have the ability and wherewithal to shape your own future.

 

DID SOMEONE SAY, “BUSINESS CONTINUITY?”

It just so happens that being in the right cloud environment also ensures business continuity!

Let’s face it. There are many ways organizations can be disrupted.

There are natural disasters, service outages, security breaches, industry innovations/competition, and now, add lockdowns caused by pandemics to the list.

Without implementing a business continuity strategy as a part of an overall cybersecurity roadmap, any process optimization changes you make can be taken away from you in a second. By being in the cloud (instead of utilizing on-site servers to back up your data and host your applications), the cybersecurity and business continuity elements are already baked into your solution. This assurance of security and reliability gives you the freedom to customize and tweak your internal, IT-supported processes and innovate more effective ways to develop and deliver your products and services.

The decisions you make about your cloud infrastructure can determine the future of your company.

Imagine for a moment that you’re the CEO of one of the top three travel management companies in the USA. You’ve got more than 1,000 employees and twenty-plus locations scattered across the country.

But you’ve got a BIG problem.

The in-house infrastructure you implemented ten years ago is now out of date, operationally overloaded, and in urgent need of hardware, software, and security upgrades.

What to do?

Well, you could invest hundreds of thousands of dollars in new in-house hardware, software, and security solutions, or, you could start looking at the cloud as a potential game-changer for your growing enterprise.

That’s the choice that Darryl Hoover, CTO of Direct Travel, had to make.

He chose to use IronOrbit’s cloud infrastructure to help his organization take the next step in business optimization.

Darryl says, “Our success in the travel industry comes down to our ability to leverage technology and put it to work for our customers. IronOrbit helps us keep that competitive edge.”

 

Harnessing the Cloud for Business Optimization

5 Things You Need to Know

1. Know the Competition

It’s not a surprise that many companies are already using the cloud to house their data and infrastructure. Gartner, one of the industry’s leading think tanks, shows the numbers behind the massive move to a cloud-first infrastructure across all industries.

In an article titled Cloud Shift Impacts All IT Markets Christy Pettey of Gartner notes that “Gartner’s latest IT spending forecast shows that spending on data center systems is forecast to be $195 billion in 2019, but down to $190 billion through 2022. In contrast, spending on cloud system infrastructure services (IaaS) will grow from $39.5 billion in 2019 to $63 billion through 2021.”

What do all these big-dollar forecasts mean for you?

Your competition is either considering a move to the cloud, or they’re already there.

 

2. Know the Costs

Cost is always a factor. Doing the math and understanding what cloud infrastructure will mean for your business optimization goals, in conjunction with your budgeting, is critical. Here are some factors related to cloud infrastructure costs.

OPEX vs. CAPEX – Cloud-first business optimization strategies allow you to get away from the life cycle (and break/fix cycle) of in-house IT infrastructure and move the IT budgeting from the CAPEX side of the ledger to the OPEX side.

Scaling Cost with Requirements – Although a company with infinite resources can afford to build IT capacity that they won’t use for 3 to 5 years, your company isn’t likely in that position. Cloud infrastructure allows you to utilize economies of scale and level-up your expenses only when your business process growth requires.

Budgeted Expenditures – Predictability is valuable. The cloud simplifies IT budgeting because all maintenance, updates, security, and upgrades are done by the cloud provider within a stable, monthly fee.

Improved Performance Raises Productivity and Lowers Costs – Improved efficiency and increased productivity have to be considered when it comes to the cost/benefit analysis of cloud infrastructure for business optimization. Profitability arises when employees can easily access their work without spending time on keeping their computers functioning and secure.

3. Know the Process

The unknown is everyone’s primary source of worry. When the IronOrbit team explains the cloud migration process to a business leader, he/she then has the clarity and information needed to make a decision about utilizing a cloud environment to improve business optimization.

This is how an enterprise cloud migration/implementation process works.

Consultation – Getting together with the key stakeholders in the client company to explore their goals for the cloud migration or implementation

Exploration – Digging in and getting a firm grasp on the current IT assets of the client company and the processes that those IT assets support

Collaboration – Working with the in-house IT organization of the client company to determine a roadmap for moving data and IT-supported processes into the cloud

Presentation – Submitting completed migration roadmap to client company leadership for review and approval

Implementation – Moving data and workflow in stages into the cloud in accordance with the roadmap that has been established and working in coordination with the client organization’s IT team

Testing and Quality Assurance – Ensuring that each stage of the migration process has been completed successfully and is achieving the desired/expected results, i.e., optimization of business processes

 

4. Know the Hurdles

Some companies try to tell you that moving enterprise systems from in-house IT assets to cloud infrastructure is a breeze, but they just aren’t telling you the truth. The fact is that enterprise IT assets are complicated. Moving them into the cloud is a complex procedure. That’s why it’s critical to choose the right team to handle the tough stuff and to help you get over the operational hurdles you must face before a cloud-first strategy results in business optimization.

Hurdle #1 – Buy In

Getting key stakeholders to get on board with a cloud implementation to achieve better business optimization is one of the first hurdles you will face. People like infrastructure that they can see and touch. As a result, there is an innate bias against cloud infrastructure – even if it is better on many levels than buying and maintaining in-house IT assets.

Hurdle #2 – Bandwidth

When your entire data and workflow are securely accessed through an internet connection, it’s critical that your business has reliable bandwidth to handle the traffic and a backup IP.

Hurdle #3 – Training

Optimizing business processes through the utilization of cloud assets is a game-changer. It’s important not to leave your staff in the dark. Each step of the process needs to be communicated from the top down. Talk to the employees that are most impacted by the change. Cloud implementation needs to be framed as a positive for the employees. They need to be trained on new aspects of the process that have been impacted by the cloud implementation.

 

5. Know the Benefits
Using cloud-based data sets, servers, and desktops, your organization can work to drive real-world business advantages.  Here are just a few examples of them.

The Benefits of Moving to the Cloud during Recovery

We’ve saved the best for last!

As mentioned in an earlier IronOrbit blog, the cloud has tremendous energy. The information travels up and down. Large amounts of digital information move in every direction. You need to learn to go with the knowledge flow if you’re going to thrive. The flow of knowledge stocks on the cloud will better equip you to look ahead, predict trends, and respond in a timely manner to the ever-changing market. Being in the cloud ensures that you are interconnected globally, where ideas and knowledge are exchanged freely.

It’s not just about knowledge flows, though that’s compelling enough. It’s also about being able to take advantage of leading-edge technology as it becomes available.

Consider the March 1, 2019, Deloitte article, CLOUD-BASED SERVICES ARE MAKING IT EASIER FOR COMPANIES TO USE AI. “These streamlined ways of using AI are coming at the right time as organizations recognize the value of investing in AI to improve their competitiveness. Companies without a great deal of AI expertise can still benefit, as user-friendly cloud services continue to improve and proliferate. The message for companies that want to remain competitive is that they need to jump in – and it’s never been easier or more essential to tap into the power of AI.

 

IN CONCLUSION

Business Optimization is achieved when gaps in process and technology challenges are addressed in relation to the resources available. Today’s business optimization isn’t about a one-time restructuring, but rather an ongoing, dynamic alignment of people, processes, and technology. This kind of strategic agility can only be supported adequately in a cloud infrastructure.  The Harvard Business Review article by Nicholas Bloom and Nicola Pierri, from August, 31, 2018, makes the point clear. “Flexible access to computing resources allows firms to scale-up (or down) rapidly and to experiment with new products and features. The operational agility can be particularly valuable when facing uncertain demand or a fast-evolving competitive environment.”

Another strong case for using cloud technology to optimize business is made earlier in the same article. It reports that cloud computing is an unusual technology that “provides high-powered computing without the overhead costs associated with in-house software and hardware provisions.”

 

THE BIG PICTURE

Here’s the most important question.

If you’re not going to utilize the cloud for continuous collaboration of processes to meet market demand and stay ahead of the competition, what are you going to do – and how much money are you going to have to spend to make it happen?

The New Normal – How 2020 Changed Business Forever
As businesses venture forward they must learn to navigate the uncertain waters of the new normal.
Businesses will have to include resiliency planning as they venture forward.
THE SHAPE OF THINGS TO COME: SOME THOUGHTS ABOUT THE NEW – NEW NORMAL

It surprised me. The first time that I heard a news broadcaster use the words “the new normal” in reference to the post COVID time frame made me stop and think. Here was a term first used following the financial crisis of 2008 and it’s aftermath. Until then, I was expecting everything to go back to how we had always known it.

I thought about it. I realized that the newscaster was right. COVID-19 has changed the way we do business – and life – forever. In the midst of the current COVID-19 pandemic, many facets of the way we do business have shifted. Daily, we see our lives become more confined. The uncertainty of it all restricts us in many ways. It is too early to tell what all the permanent business ramifications will be. But there is change in the air. One thing is certain. This situation will expose corporate weaknesses and strengths. How the story unfolds for your business depends largely on how you navigate the waters ahead.

Look at the current impact of the virus on business operations. It’s clear that the shift toward the “new normal” has caused the adoption of certain technologies sooner and faster than ever expected. Here are 6 ways technology trends have changed for better or for worse.

What Has Coronavirus, and Our Reaction to it, Changed in Business Forever?
Online collaboration tools such as Microsoft Teams enables people to connect from home, from the office, or anywhere else. Definitely part of the new normal.
Online collaboration tools such as Microsoft Teams enables people to connect from home, from the office, or anywhere else.

1.      The way businesses view and handle remote workers has changed.

In this article from MarketWatch, we see some business benefits of allowing employees to work from home, such as taking advantage of a more diverse talent pool and flexibility in labor costs.

A great number of employees now working from home. They’ve been working from home for a prolonged period of time. Many companies will have to make adjustments and accept remote workers. Being able to transition to a home or remote office when problems arise will be the new normal. The bonus: the flexibility allows for a more productive and capable workforce.

Tool and technology that’s ready to go in either environment is a great way to support your team. It encourages autonomy and collaboration among teams. Get the job done, regardless of location. That’s the new normal.

·         Zoom or Microsoft Teams are cloud-hosted communications tools that allow for adhoc web meetings among different groups.

·         Trello is a great way for companies to work together on projects, allowing for integration into other subscription-based business apps like Google drive or Dropbox for sharing.

·         Slack is an attractive alternative to email, allowing single or team-based conversations that are searchable.

 

the new normal means Machine learning can be confused by weird behavior....they may be mislead because of unusual spending habits during a pandemic, but they will play a key role in mitigating the fallout from this pandemic and better prepare us for the next.
Machine learning models may be mislead because of unusual spending habits during a pandemic, but they might play a key role in mitigating the fallout from this pandemic. They’ll definitely minimize the impact of the next.

2.      The way businesses view and use artificial intelligence has changed.

Another trend that has been gaining more traction is the use of artificial intelligence (AI), specifically, machine learning. Being able to mine through the copious amounts of data we have on coronavirus is helping scientists and researchers find answers quicker than ever.

The use-case for machine learning (ML) is not limited to scientific research. Imagine being able to accurately forecast sales data. Or what if you could have a chatbot that could answer customer service inquiries 24/7 from your website?

ML has deep roots in cybersecurity. ML has the ability to analyze network traffic and detect anything seen as malicious. Many of the latest security tools incorporate AI/ML. They are able to learn the current cybersecurity posture of business systems. They can proactively combat malware threats.

The first step for a company is to vet, implement, and accept machine learning. This could be for a specific task or to provide general support to a department. Once this happens, the doors to advance technology swing open. The power of ML to benefit a company become apparent.

 

The new normal means a turning point for the way we work and learn. All because of the cloud.
Cloud technology has brought stability and flexibility to a world lacking both. Web-based platforms and services continue working without getting overwhelmed by the sudden rise of people going online to do business, work, or play.

3.      Acceptance of the public cloud infrastructure has changed.

With COVID-19 forcing businesses to rely on the cloud, company leaders that were once wary of public cloud infrastructure are now embracing it.

A recent CRN post reports cloud computing have enabled companies to scale business applications. And they’ve been able to do it reliably. Thanks to the minds behind Google, AWS, and Microsoft Azure, rapid scaling has been virtually trouble free.

Microsoft Azure alone has reported a 775% increase in usage of cloud services like Teams, PowerBI, and Windows Virtual Desktop.

Relying on a proven infrastructure is good. Doing it without managing physical server hardware is even better. It is more critical now than ever before.

Businesses that use a cloud infrastructure can scale back without incurring unneeded costs. If they are in a current downswing.

Remote work, SaaS applications, and Cloud Infrastructure are in high gear. The COVID-19 crisis will cause these trends to gain more traction and use. Companies will scale their services and solutions. Those that wing themselves from on-premises infrastructure will have the advantage. They may even elect to downsize physical office buildings. Or not. Having the choice is also an advantage.

The changes to business and technology brought on by COVID-19 are here to stay. There are significant business benefits from this course adjustment. The adoption of cloud-based technologies is one of them.

·         The ability to work from wherever is convenient and productive.

·         The capacity to deliver a solution that is always available – regardless of business demand or outside factors.

·         The freedom for a company to better align with its employees and customer needs.

4.      The competitive edge and viability of companies has changed forever.

People are forced to stay home more. They don’t want to risk exposure. They become reliant on delivery services like Door Dash, PostMate, and InstaGuard to get food and supplies. Streaming services like Netflix and Amazon Prime are bigger than ever.

Who is losing out?

Restaurants by the thousands will struggle to climb out of the COVID-19 trauma. Some won’t make it. The franchise chains will. Cinema theaters across the country are currently closed, and some of them will not reopen. This will have an impact on how movies are exhibited. It will also impact what types of feature films are developed and financed. Fewer studios will be willing to take the risk of financing blockbuster movies. This is especially true of disaster movies. These are the movies that cost hundreds of millions of dollars to make and market.

One night in early April, the Governor of New York summed up the problem, “The simplicity of it is so what makes it so tragic. Because we don’t have a piece of equipment somebody is going to die? How did we get to this place? In this county. We have to buy all our supplies from China? I can’t get protective equipment because China is making it? China is making the ventilators?”

But it’s not just medical supply chains that are being reconsidered. The coronavirus pandemic will also have long term effects on the tech hardware industry.

Parts needed to assemble various hardware and electronic products come from a multitude of sources. Most of them are overseas. A factory that makes television monitors doesn’t necessarily make the screens. The processing chips are made at a different factory. The power supply might be made at yet another factory. It’s all interconnected. If one factory is shut down, it impacts all the others down the line.

The entire system can grind to a halt. Having a supply chain that involves multiple nations like the United States and China will most certainly be re-evaluated. It’s better to have all the needed components of a particular name brand product to build closer to home. This will kill some tech manufacturing firms and enrich others.

The use of AI automation is going to make it more attractive for manufacturing to come back to the USA. That will shorten the length of supply chains while ensuring their security.

Apple’s already indicated that it won’t be able to make a sufficient supply of its Smartphones for the year. That’ll be true of other smartphone makers…some won’t make it. It has already begun.

The is Irony is that a virus that originated in China is ultimately helping China’s economy to bounce back. China has the capacity to manufacture much of the equipment needed in other parts of the world, including our own. Long term, many companies are going to be looking at diversifying their supply chain. They’ll avoid putting all their eggs in one basket.

 

the new normal will include remote work options
What ever shape the new normal takes, remote work will definitely remain part of the picture.

5.      Everyone in the company working in and from one building – or any company-owned building – has changed forever.

In an April 20th Fast Company article, several enterprise CEOs and influencers, including Jared Spataro (corporate vice president, Microsoft 365), agree that working from home and increased video conferencing will become the new normal.

Jared Spataro talks about the new normal for technology post pandemic
Jared Spataro is the Vice-President of Microsoft 365.

Jared Spataro is quoted as saying,“This time will go down as a turning point for the way people work and learn. We have a time machine as China navigates its return back to work—and we’re not seeing usage of Microsoft Teams dip. People are carrying what they learned and experienced from remote work back to their “new normal.” We’re learning so much about sustained remote work during this time.”

Business is not the only place where “from home” situations will continue well after COVID-19 has been conquered. Education is another sector that has changed forever. But what about all those families that don’t have basic access to the Internet at home? School shutdowns requiring students to take online courses widen the socio-education disparity in our society.

Sal Khan talks about the new normal and how it will affect business after COVID-19
Sal Khan, founder of Khan Academy.

Sal Khan, founder and CEO of the educational nonprofit Khan Academy, said, “The need for online access and devices in every home is now so dire that it may finally mobilize society to treat internet connectivity as a must-have rather than a nice-to-have. We’re already seeing governments, school districts, philanthropists, and corporations step up to close the digital divide. If this continues to happen, we could get to a state of nearly universal online access at home.”

Sal Khan’s prediction is already happening in Singapore where universal Internet connectivity is nearly 100%. Universal Internet connectivity in Singapore is part of their Intelligent Nation 2015 and Smart Nation initiative. In August 2018, Ookia’s speed tests determined that Singapore’s broadband speed of 181.47 Mbit/s is the highest in the world.

6.      Our view of reliance on a single revenue stream – as a business and as individuals – has changed forever.

Will Lopez, head of accountant community at HR platform Gusto put it all into perspective when he said,

“This won’t be the end of brick-and-mortar store. Just as it won’t be the end of the digital cinema theater. These are important businesses. They help form the social fabric of our communities. But retail shops and restaurants will change the way they operate. The crisis has reminded people that they need to remain agile. It has reminded us to move with the times. Don’t be stuck with the old way of doing things.”

Where many of these shops have historically relied on foot traffic. These same shops will now develop ways to create alternative streams of revenue. For example, many restaurants will link up with delivery service platforms. They’ll expand their geographic reach. More boutiques will develop an online presence that reaches beyond their local neighborhoods.”

As we look ahead to the future to see the new normal, businesses have got to balance the weight on their shoulders.
Business leaders are too busy struggling to keep their operations going to wonder what the new normal will be like. We’ve got to get through this first.
IN CONCLUSION

The “new normal” will mean most companies will stall. Many will go out of business. The ones that do survive must continue to optimize the way they operate. They will have to rethink their business models moving forward. Supply chains have been disrupted. For many this experience has been a painful lesson. Companies will respond. They’ll have to. They will strengthen whatever back-up plans they have in place. If there are none. They will have to build them from scratch. This includes expanded work-at-home capabilities for more employees. They’ll have to consider options. Then they must position themselves to take advantage of those options.

New resiliency metrics will be rolled into valuations along with climate-related risks. The whole concept of resiliency will have the same importance as cost and efficiency. Resiliency is no longer a nice to have, but a necessity.

Individuals, communities, businesses, and governments are learning new ways to connect. Business leaders are finding faster, cheaper ways to operate. Conferences and meetings happen on online. Everybody that can has been working from home. These are positive changes. Better management. A more flexible staff.

Can we create a next new normal? One that will be better than what it replaced? Can we become agile enough to move even as the situation moves? Can we learn to address the challenges positively.  These will be a long-term questions for us all.

What innovations will there be to leverage?

What technologies will business leaders use to thrive in the “new normal?”

Is Your Business Future Proof?

 

We already wrote about putting you on the [fast track to entrepreneurism]. There are incredible numbers around entrepreneurs making their way into the country. This is especially true in The Golden State. There is another thing that is true. Whether you’re just starting your business or a leader in an established organization, you have to deal with risk.

The ability to mitigate risk in your organization’s infancy is necessary for success. Entrepreneurs juggle the requirements of trying to reduce the impact on taxes. They follow a list of mandatory regulations longer than a CVS receipt. All while trying to find new business and actually deliver what they sell.

More…

An Introduction To Microsoft’s SHAREPOINT

 

We’ve all been part of a meeting or worked on a project that was more of a pain than it should have been. Far too many slides of a PowerPoint presentation. A flurry of document versions flying everywhere. Confusion about which is the most current and who made the last change. Did anyone take meeting minutes?! Some things never change.

Document management solutions exploded onto the scene as organizations struggled with data sprawl. They’ve all got on-premises and cloud flavors. They are all made with the sole purpose of helping to manage documents for your teams. All in the name of collaboration. More…

The Growing Ransomware Epidemic

 

Ransomware, a malicious software designed to block access to a computer system. It encrypts the files and then spreads through your entire network infecting every device. It attacks everything including your local backup devices. The attacks happen quickly. Often spread through phishing emails. ransomware injects a kind of cyber venom. Once released, the toxin paralyzes entire IT infrastructures. More…

Ready Or Not, We Are In The Age Of Acceleration

 

Advancing technologies are more than changing society and business. Accelerating technological advances are transforming the way in which we live. The world is being re-shaped as never before. We don’t have the policies and regulations to govern the use of these technologies. This is because we lack perspective. How will others exploit technology? The rules of ethical conduct and best practices are being developed. The juries still out in some cases. Think FaceBook and Cambridge Analytica. More…

Choosing the Best Collaboration Tool for You


The need for video and voice collaboration software revolved around mobile workers. Workers in the field needed a way to keep in touch with their peers in a central office. We’ve all had to tune in for ‘state of the union’ conference calls. How many of us can remember sitting through a long, boring PowerPoint presentation? The collaboration work-life was good.

There were a couple of pain points as workers and environments changed. The expensive telephone contracts didn’t help. Neither did those long-distance charges. To say nothing of the pile of actual telephones.


Webex broke through and changed the game, but now that arena is becoming crowded and complex. Let’s take a look at some of the solutions available. Then we’ll dive into the nuts and bolts. We’ll make sure your mobile teams can work while adhering to any security compliance.

More…

How to Start a Business

Owning, operating, and building your own business provides satisfaction and pride. There are also risks and challenges. Not every start-up business succeeds. 

Many small business start-ups fail in just a few short years, if not sooner, according to the Small Business Administration. Don’t let that happen to you.  The time and effort you invest in working on your business before you get started working in your business will pay off handsomely.

You have to challenge yourself if you want to become a successful entrepreneur; and, of course, be willing to take some risks.

The Global Entrepreneurship and Development Institute ranks the United States as the best place in the world to start a business. If you want to start in the Golden State, you’ll find yourself with another leg up. California boasts the highest startup survival rates in the nation at 82.3%. California has one of the highest rates of new entrepreneurship as well. Couple that success rate with year-round perfect weather, the most beautiful beaches in the world, Disneyland, and you’ll wonder why you never considered a startup in the first place! 

Of course, starting a new business on your own isn’t all sunshine and rainbows. There are many things to take into account. There’s almost no way you’ll be an expert in all (or even most) of the skills required to start a successful business. Topics will vary depending on the type of business you intend to start. But here are 5 things which are an absolute must!

More…

Data Backup Strategy: Your 5 Minute Overview

You know that your business needs to be backing up its data, but you’re not sure about the best way to do it.

In this blog post, we’ll give you all the info you need to choose the best data backup strategy for your business.

Consider Your Business Requirements

The first step in any corporate data backup strategy is to consider what you need your backups for.

The main reasons to back up your business’s data are:

  • To keep from losing and having to re-do work
  • For compliance purposes
  • To keep from not being able to work because of lost documents and application file

Of course, in an ideal world, you’d just back up your entire IT in real-time, in several locations, with an infinite number of file versions, and be done with it.

But that wouldn’t be very cost-effective, even if your business could afford it.

As much as possible, you need to analyze your requirements for each type of data (financial records, CRM data, ERP data, marketing documents, etc.). You should consider things like:

  • How much of this data can I afford to lose in terms of time? (For example, if you perform backups every 4 hours, then you should be willing to lose up to 4 hours’ worth of data)
  • How fast do I need to be able to restore this data if the original copy gets lost?-How long do I need to keep this data for?
  • What’s the likelihood that I’ll ever need to retrieve this data?
  • Am I required by law to protect this data from deletion?

Types of Data Backup

data backup strategy

There are three different types of data backups:

  • Real-time
  • Periodic
  • Geolocation

Real-Time Backups

realtime backup

Real-time is pretty self-explanatory. You back up your data basically as soon as it’s created or edited – right up to the second, or as close to it as possible.
Real-time backups are great if you’d prefer not to lose any data, as you would if you backed up every hour, for example.

One downside to real-time backups is that they can be expensive and resource-intensive. You usually need a persistent network connection and high-speed, high-capacity storage drives.

Another issue is that real-time backups can also back up malware and maliciously encrypted and corrupted data, along with your other files. This can worsen security breaches and lead to the data loss that you were trying to prevent in the first place.

Periodic Backups

periodic backup

Periodic backups are backups that you perform after a certain length of time. For example: every hour, day, or month.

As mentioned, with periodic backups you accept the risk of losing any data created between one periodic backup and another.

But periodic backups are also cheaper and less resource-intensive than real-time backups. You can run them overnight to avoid overloading your networks and storage systems.

You can perform them on cheap yet reliable hard drives or tape drives since they don’t require the speed and I/O throughput of real-time backups. They let you cancel a backup in the event that all your production files are encrypted by a Cryptolocker-style virus.

If you’re like a lot of businesses, you may find that a combination of real-time and periodic backups works best for you:

  • Real-time backups for your most important and most actively-used files.
  • Periodic backups of your least important, seldom-used files. And as a hedge against malware, cryptoviruses, and corrupted files.

Geolocation Backups

geolocation backup

Geolocation backups is what I call it when you back up your data to a different domestic or international region.

These kinds of backups keep your data from being destroyed in a localized disaster like a natural disaster or power outage.

They also allow your employees to continue working in the event of a localized disaster. This usually only works as part of an overarching business continuity framework, though.

(You’ve backed up your data in a safe location- but do your employees know how to access it? Do they have access to their applications, too? What about desktops?)

Deciding on a Data Backup Strategy

types of data backup

So now you’ve thought about your business’s practical requirements for backups. And you’ve learned about the main types of backups and their pros and cons.

Now it’s time to formulate a corporate data backup strategy and put it into place.

Ultimately your strategy will depend on your business’s unique requirements. It’ll also depend on your budget and overall priorities as a business.

If you need any help, you can reach out to us or ask your questions in the comments section. We’ll be happy to provide advice based on our 20+ years’ developing our own highly-resilient storage network for our cloud platform.